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Concert & tour promotion

Ads on Instagram, Facebook and Google that sell tickets for concerts, tours and festivals. Examples of our concert and tour campaigns: Dymytry, Jamaron, Xindl X, Cocotte Minute, Šimon Bilina, Deloraine. 35+ concerts, tours & festivals in the last 12 months. Clubs to arenas: from a first gig to a big tour. No borders: we promote at home and abroad.

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01Instagram & Facebook

From Instagram and Facebook straight to tickets.

Ads in the feed. The “Buy tickets” button leads straight to the ticket seller.

Example: a concert ad on Instagram or Facebook with a “Buy tickets” button, the ticket seller's page where a ticket is chosen, and the purchase confirmation.

Meta
  1. They see the adIn their feed.
  2. They pick a ticketOn the ticket seller’s page.
  3. They buy itYou see the sale in the results.
02Google

On Google, the ad appears in search, on websites and on YouTube.

For bigger concerts, tours and festivals, we also run ads on Google alongside Instagram and Facebook.

Example: a sponsored result “Your band – tickets on sale” appears in Google search and the person taps “Buy tickets”.

03Live results

See ticket sales live in our app.

Results from Instagram, Facebook and Google in one place.

App preview with sample numbers: views, tickets sold and a chart of tickets sold over time.

Questions

Frequently asked questions

Who is it for?

Bands, artists, promoters and festivals of every genre and size. From club shows to big halls and tours.

How much does it cost?

Promotion starts at CZK 5,000 per event. The final price depends on the size of the event and the ad budget. Send us a link to the event and we'll prepare a non-binding proposal.

How much should I spend on ads?

We'll put together a plan tailored to your budget. Or we'll recommend a budget based on your goals, the venue size and the ticket price.

When should we start and how long does a campaign run?

Ideally at least 4 weeks before the event, but it always depends on the event and the circumstances. For bigger shows (500+ visitors) we recommend at least 2 months, and for large venues such as Forum Karlín or Lucerna six months to a year or more. The campaign then usually runs until the day of the event.

What do I need to prepare?

A link to the ticket sales, the date and the capacity. Videos generally work best in the ads, but it helps to have good photos or a poster too.

Can you help with the creatives?

Yes. We can help you prepare the creatives, whether with advice and guidance or by producing them for you.

Who sees the ads?

Mostly people around the venue who like similar music. Not just fans of the performers, the ads bring in new people too.

Which ticketing companies do you work with?

We can work with any ticketing company, but not all of them support the marketing integrations and tools we recommend. Internationally, we recommend for example Eventim, Live Nation or Ticketmaster.

Will I see the campaign results?

Yes. You have 24/7 access to live ad reports with us. Ticket sales data depends on the ticketing company and whether it offers an interface, but promoters usually have access to their sales.

From our work

Concerts and festivals we promote

The band Jamaron
Concert promotion

Jamaron

Lucerna Music Bar sold out for the first time

Our campaigns supported Jamaron’s concerts. The band sold out Prague’s Lucerna Music Bar and other shows on its tour for the first time.

1 / 5: Jamaron

LET'S GET LOUD

Let's make it happen.

Send us a link to the event, the date and the capacity.

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